Whole in the Wall believes that their pesto is "the best in the universe" because they use the best ingredients money can buy, in their most simple all-natural form. Swapping sun dried tomatoes for basil creates a sweet and tangy pesto with an incredibly unique aroma. Take a look at the ingredients and you'll see exactly what you or a chef would use to make pesto themselves. Opting to freeze instead of bottle also means that no cooking is required, which would dilute the flavor and quality along the lines of shelf stable brands available in grocery stores. Give this pesto a try and you'll see why they call it "the best in the universe".